BRAND CLUB LAUNCH GENEVA: Connecting Brands to Culture to Drive Growth

Im Jahr 2005 als 1. Markenclub Österreichs in Wien gegründet, sind wir heute eine internationale Community. Aktiv in Österreich, Deutschland und der Schweiz. Uns alle vereint die Leidenschaft, die Marke aus gesamtunternehmerischer Perspektive zu betrachten. Sie ist für uns ein unerschöpfliches Thema, das uns antreibt und uns immer wieder neue Perspektiven auf die geschäftlichen Zusammenhänge eröffnet.

BRAND CLUB

Launch of Brand Club Geneva | keynotes from F. Convercey (CEO Blackcrows), E. Berg & P. Posselius (Co-Founders Non Stop Gym) | networking

Wow | Innovative Marketing Agency

BRAND BOWLS 2026

unsere Brand Bowls im Jahr 2026 rund um unser Jahresthema „Aufbruch Marke“

<blockquote>Join us for the launch of the new Geneva Chapter of Brand Club. The Geneva chapter’s mission is to support brand leaders in making brand strategy a central driver of business growth. And we are beginning where the culture of our region is strong and proud: outdoor sport and the vibrant community that surrounds it.We are pleased to welcome Francois Convercey, CEO of Blackcrows as well as Ellen Berg and Petra Posselius, Founders of Non Stop Gym as our keynote speakers. Together, we will explore the role of culture in shaping brand identity and how meaningful community connection can become a powerful driver of long-term growth.This will be an interactive session where participants are invited to actively contribute to the discussion. The event will conclude with an apéro and an opportunity to connect with fellow members and guests.We are grateful to be hosted by WOW, an innovative marketing agency at Route des Acacias 43, Geneva.</blockquote>

Agenda 18:00: Arrival &amp; Welcome 18:30: Intro 18:40: Keynote François Convercey, CEO Blackcrows 19:00: Keynote Ellen Berg &amp; Petra Posselius, Founders Non Stop Gym 19:20: Brand Bowl Discussion 19:50: A few words from the host, WOW, innovative marketing agency As of 20:00: Apéritif

Impressions of previous brand bowl events in Switzerland:

Participants will gain:<ul><li>exclusive insights behind the scenes of interesting brands</li><li>concrete discussions about current brand challenges</li><li>new relationships with like-minded brand-builders and marketing experts</li></ul> Participants:senior brand-builders and marketing experts Number of participants:max. 30 persons

<h3>Brand Bowl Method (Fish Bowl Method):</h3> We will follow the exciting Brand Bowl method, a curated yet open discussion format that invites both keynote speakers and the audience into the conversation. If you have something to add, you can join the panel of speakers. Join us to experience it live!

<h3>About Brand Club</h3>Founded in 2005 the Brand Club is a community of brand professionals across Austria, Germany, Switzerland and Liechtenstein. We are united by a passion to empower brand professionals to enhance their capabilities, making brands the driving force for business growth. This topic motivates us and constantly opens up new perspectives on business relationships.

BRAND CLUB LAUNCH GENEVA: Connecting Brands to Culture to Drive Growth

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BRAND CLUB LAUNCH GENEVA: Connecting Brands to Culture to Drive Growth

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