CEO Masterclass:  Introduction to Growth Hacking

Niki Skene - The Business Therapist

Part of the CEO-Future Fit Program: Your transformation to an Exponential Organization:
How to facilitate Experiment and grow exponentially

<p>Growth Hacking is a process of running a high amount of experiments in a very short time. Every experiment is based on a hypothesis to either verify or falsify and embedd fast learning into the DNA of the organization - not only to outsmart the competitors, but also to attract the best players of your industry to work with you. </p><p>Growth Hacking is actually more than a process, it is the transition to a new era of organizationnal setups - which have been the same for decades, no matter how innovative the company is. Hence overdue - if you still want to be in business in 10 years from today. </p>