Marketing professionals, UX designers, product managers, and anyone interested in understanding and positively influencing customer behavior.

Do I need prior experience in Behavioral Economics?

No prior experience in Behavioral Economics is required. The workshop is designed to give you all the useful theoretical knowledge you need. Practical examples will guide you step by step.

How is the workshop conducted?

It’s a 2-hour interactive online event, including exercises and opportunities for questions and discussion.

Friday, November 7

Online Workshop - Applying Behavioral Economics in Marketing

By Behavioral Economics Workshops with Silvia Cottone

The perfect workshop for learning the power of Behavioral Economics to improve marketing strategy and drive business results.

Date and time

Location

Online

Agenda

Introduction to Behavioral Economics

Heuristics, Biases, and Consumer Decisions

Practical Applications in Marketing

Interactive Exercise

Q&A and Wrap-Up

Good to know

Highlights

2 hours
Online

Refund Policy

Refunds up to 7 days before event

About this event

Business • Sales & Marketing

Learn how to apply Behavioral Economics to Marketing and start creating more effective campaigns and strategies that truly influence customer behavior.

Behavioral Economics is an interdisciplinary field that brings together theories from psychology and economics to provide a realistic and scientific view of how humans make decisions.

In this 2-hour interactive online workshop, you’ll learn practical techniques, real-world examples, and useful tools to turn behavioral insights into actionable strategies.

Perfect for marketing professionals, experienced designers, and anyone curious about how people make decisions.

Organized by

Behavioral Economics Workshops with Silvia Cottone

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