Event Information
About this Event
After a widely received first season in fall 2020, with four Preparations Workshops and a 6-hour state-of-the-industry debate on October 13 – attended by 200 experienced industry leaders from 28 countries in a unique mix of heads of worldwide corporations and small local innovators –, it is time to move on.
The Reboot Workshops will now be a continuous and consistent series of events throughout the year. In the first half year of 2021, ReBoot proposes a systematic assessment of the damage, based on a rich survey of multiple data sources, which will be intertwined with a set of three workshops:
- 25 FEB 2021: Assessing the damage, and identifying the key lessons for looking forward;
- 21 APR 2021: How to fix what is broken, and who can offer the best tools for that aim;
- 22 JUN 2021: Navigating to new islands and sailing with the winds of change.
In these 1H2021 workshops, ReBoot will focus on how authors, publishers, suppliers, and retailers...
- Operate in highly dynamic markets, defined by changing consumer habits and mounting competition for consumers’ attention and budgets;
- Manage seamlessly multiple formats, business and distribution models, while new entrants from other media industries approach the same audiences;
- Learn to directly target consumers, build sustainable communities around more granular audiences, and attract the best creative talent for books and readers.