Smaply

Smaply (www.smaply.com) is the team behind a web application for teams to digitize, centralize and standardize their customer experience insights. It makes it easy to collaborate on journey maps, personas and stakeholder maps, collect feedback from others, and create professional exports. Founded by the authors of the business bestseller “This is Service Design Thinking”, Smaply applies co-creative methods to develop its tools in close collaboration with its users.